OUR MOST POPULAR OFFERING
Let’s transform the way you communicate your brand
POLOVÉ Studio’s signature Brand Strategy Workshop is guaranteed to give you the confidence and clarity you need as a business owner to approach your dream clients, strategically present your brand and organically grow your business.
WHAT WE OFFER
A comprehensive strategy workshop that will help you get clear on your brand’s identity, create an actionable plan for the future, niche down, craft strategic offerings and clarify your brand’s messaging so that you can communicate with confidence and sell without struggle.
This workshop is for you if…
-
You are about to start a business or you might be a fairly new business owner. You don’t want to waste time running around in circles or spend hours googling ‘how to create a brand strategy’. You need a solid plan and expert guidance to take you through the steps from A to Z of how to build a brand that gets results.
-
You’ve been struggling to identify and connect with your dream clients. You’re not sure what makes your brand unique or how to position yourself with authority in the market. You feel unclear about your identity as a brand and the business that once brought you joy, now feels like a burden.
-
You have a vision but you don’t have the right words to communicate it. This is making it difficult and demotivating for you to show up on social media, write captions and it’s making customer interactions stressful because you aren’t clear how to communicate your brand and offerings to your target audience in a way that makes them say ‘YES!’.
-
You are about to launch new products and/or services or you are about to enter into a new market. You may also want to raise your prices and for this to happen, you need to elevate your brand and position it more strategically.
-
It’s important for you to have a profitable business, but that alone is not enough. You also want a business that is doing good in this world. You want a business that is kind to the planet and positively impacting communities. You want a business that is full of purpose and intention and you need guidance how to practically make that a reality.
“DEFINITELY THE BEST INVESTMENT YOU’LL BE ABLE TO MAKE FOR YOUR BUSINESS…”
“The workshop helped me get clear on my messaging, know EXACTLY who I'm looking to talk to, and how to help *said* ideal client. The workshop helped me refine and bring out the true essence of what I envisioned for my business, so that it would shine through in everything I do going forward. Definitely the best investment you'll be able to make for your business if you're looking for clarity and find greater success with your business!”
Chanelle Belliveau / Farm-To-Table / Canada
Here’s what we cover…
…and this is our process.
01. BOOK A WORKSHOP
To book a workshop with us, choose your payment package from below and fill in our booking form. Upon submission, you will receive a contract and an initial invoice into your inbox. Once the contract is signed and invoice is paid, you are officially booked in!
02. ACCESS YOUR CLIENT PORTAL
Once you are booked in, you will get access to your Client Portal on Notion. Your Client Portal is where you will find our project tracker along with all the materials you will need for the Brand Strategy Workshop.
03. PREPARE FOR THE WORKSHOP
Before our call, there are three things you will need to do - interview 3-5 of your dream clients (don’t worry as we guide you through that entire process!), go through the provided Brand Strategy Guidebooks and fill in the Strategy Workbook. You should allocate about 1-2 weeks for this preparation process. Once this is done, you are ready to book your call with us!
04. THE CALL
During our strategy calls, we review your filled-in Workbook and do a deep-dive into your brand. We work together to establish all the necessary Brand Strategy elements and help you put words to your vision and ideas. At the end of our session, you will have a clear overview of your brand, an actionable long-term plan and a solid identity for your brand.
05. BRAND STRATEGY SUMMARY
At the end of our Strategy Call, you will receive a 30+ page Brand Strategy Presentation, beautifully presented and professionally copy-written for you so that you may copy-paste it onto your social media channels and website.
06. LAUNCH PLANNING CALL
Included in this offering is a bonus 1-hour Launch Planning Session catered to teach you how to launch and implement your Brand Strategy across your social media channels and website.
“THIS WORKSHOP HAS BEEN A COMPLETELY TRANSFORMATIVE EXPERIENCE FOR ME…”
“I went into it with a basic idea of what I wanted to create as a business, but through the sessions with her and her workbooks and guidebooks, my ideas just became so much bigger and better than I could've imagined. I've come out feeling SO CONFIDENT in my new brand and the impact it can have on women around the world. I'm not "just" a makeup artist, my brand is so much more than that now. I'm so excited and grateful. I know how to talk to my ideal clients and already have seen an influx in growth on social media.”
Hollie Wild / Make-Up Artist & Coach / Australia
Shall we translate your vision into words?
We go beyond creating a strategy for your brand. We craft for you a 30+ page Brand Strategy Presentation, beautifully presented and professionally copy-written for you so that you may copy-paste it onto your social media channels and website. This presentation is also an excellent resource when it comes to onboarding new hires, investor presentations and potential client proposals and discovery calls.
Here’s what is included in your Brand Strategy Presentation:
Elevator Pitch
Brand & Founder Story
Purpose Statement
Vision Statement
Mission Statement
Core Values
General Target Audience Analysis
Market Personas x3
Messaging Frameworks
Competitor Analysis x4
Tagline
Product/Service Descriptions
Value Proposition
Unique Value Proposition
Brand Position Statement
Brand Traits
Brand Archetypes
Brand Voice Chart
“THIS IS ONE OF THE BEST INVESTMENTS YOU WILL MAKE FOR YOUR BUSINESS”
“It is one of those things that you absolutely need if you want to build an authentic, unique brand. Keshia caters the sessions to your requirements and she is excellent at tapping into your industry, your client base and your products. Being able to define my niche has brought a lot of clarity, and I feel so excited to move forward with a brand that not only makes beautiful homeware, but has an important mission. I would highly recommend this workshop to any business - small or big.”
Maham Kukda / Cushion Talk / United Kingdom
At the end of this workshop...
01.
You will be able to clearly and confidently communicate who you are as a brand, what you stand for, what value your offerings have and what makes you unique.
02.
You can easily identify your dream clients and know how to communicate with them in a way that makes them stop, listen and buy.
03.
You will be equipped with an actionable long-term plan based on research and facts - no more winging it or constantly struggling with imposter syndrome!
04.
You can position yourself with authority in your industry which means you can now raise your prices and do business with confidence.
BUSINESS-TO-BRAND BOOTCAMP
Did someone say BONUS?
When you book a Brand Strategy Workshop, you will also get lifetime access to our signature Brand Development Course - Business-to-Brand Bootcamp (BTBB)
Why? Because we want you to still have the tools and know-how to refine and develop your Brand Strategy, long after our work together is done.
Plus, we love building community for women and BTBB is one of the best ways to do that.
How is our workshop different?
We don’t only do, we also teach.
We want you to have a killer Brand Strategy but we also want you to be equipped with the know-how of creating a strategy. That’s why we first equip you with our Brand Strategy Guidebooks which are easy-to-digest resources that will come in handy as you fill in the Brand Strategy Workbook. We break down each Brand Strategy element in a way that’s easy to understand, while offering plenty of examples of real-life brands so that you may take a more informed approach to branding.
We give you more than a strategy, we give you the right words.
Not only do we help you craft an effective strategy, we also help you put words to your vision and your ideas. We know this is an area that so many business owners struggle with and when you choose our Full Brand Strategy Package, we give you a professionally copy-written presentation so that you don’t need to struggle with the words on your own.
You get support in both your Brand and Marketing Strategy.
After we help you establish your Brand Strategy, we then offer you a 1 hour Marketing Strategy session to guide you through the next steps of implementing your Brand Strategy, because we know one just can’t exist without the other!
“IT HAS HAD A MASSIVE IMPACT FOR ME TO FOCUS ON TURNING MY DREAM INTO A BUSINESS”
“Keshia's workshops are nurturing spaces that get you thinking on clear paths & values in a positive & reflective way. She made me think about things that I would never have been able to manage by myself like brand values and what my target market is. I would fully recommend to anyone who wants to have a clear strategy for their business.”
Caroline King / Cora Stitch / United Kingdom
Which investment option is right for you?
SPLIT PAY
€867
(3 MONTHLY PAYMENTS)
Brand Strategy Calls (3 x 60-min)
Brand Strategy Workbook
Customised Target Audience Surveys
Brand Strategy Presentation
(a stunning 30+ pages professionally copy-written for you so that you may copy-paste it onto your marketing platforms)
Launch Planning session (60-min)
Lifetime access to Business-to-Brand Bootcamp
2 weeks of WhatsApp Support after our workshop
Save €100
PAY IN FULL
€2497
(MOST POPULAR)
Brand Strategy Calls (3 x 60-min)
Brand Strategy Workbook
Customised Target Audience Surveys
Brand Strategy Presentation
(a stunning 30+ pages professionally copy-written for you so that you may copy-paste it onto your marketing platforms)
Launch Planning session (60-min)
Lifetime access to Business-to-Brand Bootcamp
2 weeks of WhatsApp Support after our workshop
Save €100
VIP OFFER
€2797
(COMPREHENSIVE SOLUTION)
Includes everything in our Pay in Full package plus:
Instagram Strategy Session (90-min)
This includes a profile audit, developing your content strategy and a 30-day monthly content plan
Email Marketing Strategy Session (90-min)
Guidance on building a welcome sequence and sales funnel sequence, developing a content strategy and launch support
(Total Value €494, offered at €300)
Save over €150
*Prices include 24% VAT and registered businesses outside of Finland do not need to pay VAT
“THIS WORKSHOP WOULD BENEFIT ME OVER AND OVER AGAIN DURING THE YEARS TO COME”
“Keshia astonished me with her deep knowledge and understanding like she knew my business from the heart already, and she slowly put sentences to things that I could only put words to. So understanding and fun to work with, I am more than happy that I chose to take this opportunity with Keshia.”
Anna Nguyen/ LUZO Jewellery / Finland
-
Your Brand Strategy is one of the main things that will set you apart in a saturated market. Not only will it give you clarity on who you are as a brand and who you are selling to, it will help you confidently communicate and connect with the right clients.
In today’s day and age, people are not interested in simply buying products and services; they are investing in solutions, stories and shared values.
So having a solid Brand Strategy backed by research is guaranteed to make your dream clients stop their scroll, pay attention and eventually buy from you.
-
Imagine you are building a house.
Your Brand Strategy (core, positioning, narrative, messaging and personality) is the foundation, structure, bricks and mortar used to build that house.
Your Brand Design or Visual Identity (colour palette, typography, logos, imagery etc.) is the paint, furniture and landscaping used to make that home beautiful and inviting.
They both have their own purposes and they need each other in order for you to have an impactful brand that your dream clients are attracted to and connect with.
-
No it does not. This workshop focuses on creating a long-term plan and forming the right copy for your brand. So we work primarily on strategic elements such as your core, positioning and messaging framework.
For your design needs, reach out to us at hello@polovestudio.com.
-
Your Brand Strategy will influence and be used in almost every part of your business. From how you communicate with your clients to the copy on your website to the kind of images you share on Instagram.
We create a Brand Strategy for you specifically with your marketing platforms in mind (website, social media etc.) so that you know what to say and how to say it and to whom to say it to.
It will also be incredibly useful when onboarding new hires and facilitating conversations with potential investors and customers.
Do not worry. When you take a Brand Strategy Workshop with us, included is a 60-min Launch Planning Session where we show you how to implement your Brand Strategy across your business.
-
We hear you. It’s one of those tricky things where in order to grow you need a Brand Strategy but in order to afford investing in a Brand Strategy, you need to grow.
This is why we have made options like payment plans available because we believe the key to faster and more sustainable growth is Brand Strategy.
So while the investment may feel big right now, it is one that will pay back as you start strategically connecting with the right clients and communicating with them in a way that will grow your sales.
However, if you feel that the Brand Strategy Workshop is too steep of an investment to make right now, check out our Brand Development course - Business-to-Brand Bootcamp. This is the perfect solution for business owners who want to learn about building their brand without spending €€€€ on workshop.
-
We offer a split pay option of 3 payments of €867 (incld. 24% VAT), where the first payment is made upon booking your workshop and the 2nd and 3rd payments are every 30 days.
*If you are a registered business outside of Finland, you do not need to pay VAT.
-
The Brand Strategy Workshop takes about 4 weeks.
2 weeks preparation time for you
3 days for the Brand Strategy call (60-min for each call)
1 day for the Launch Planning call (60-min)
about 1-2 week for us to prepare and write the Brand Strategy Presentation for you
-
We do maximum 2 Brand Strategy Workshops for a month so we are typically booked out a couple months in advance.
If you have been thinking of working with us, reach out as soon as you can to secure your spot!
-
It’s for both! Whether it’s your personal brand or a product or service-based business, you need a Brand Strategy. We have worked with over 50 brands across a wide array of industries and we have experience in working with all three.
-
If you are an individual or a registered business in Finland you will be charged 24% VAT and it is include in the price shown.
If you are a registered business outside of Finland (with a Business or Tax ID) you will not be charged VAT.
Frequently Asked Questions
If your question has not been answered above, please reach out to us at hello@polovestudio.com.
“WE NOW FEEL COMPLETE CLARITY ON OUR AUDIENCE AND VISION”
“Working with Keshia has been wonderful because we felt she grasped the concept of our brand straight away, and helped us grow by adding her own ideas. Her friendly manner and knowledge on brand strategy is second to none. We are so happy we chose to do these workshops with Keshia and we couldn’t recommend her highly enough.”
Harriet Fletcher / Nomad Homes Interior / United Kingdom